Monday, November 8, 2010

Red Robin Critique

Right off the bat the website does a great job at telling the consumer what the company does. It is clear that it is famous for its burgers. There is a huge picture that says "Conquer Mt. Olympus" and shows a tasty looking burger. It is also geared towards family because of the picture of the kids mean on the bottom. So far so good, a family restaurant that has great burgers.

The design of the website is very user friendly. It has nice big font for easy navigation and it isn't cluttered. The pictures are a very nice addition to the site. They are big enough to see but aren't so big that they dominate the whole site. The colors are also very nice. The color red is everywhere, which is the color of hunger. It also has a nice store locater on the side bar which would allow people who aren't sure where it is to locate a store.

This is a great website overall. I really can't find anything that is wrong with it. Everything from the colors to pictures to store locaters are well done. A picture of the inside of the restaurant might have helped draw in customers. Besides that it was well done.

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